Up to $35 billion of co-op funds go unused every year. Wesley Young of the LSA takes a look at trends in the use of co-op funds, challenges and threats arising from digital media and opportunities to make co-op work for you.

The post Why is free money that can be used on local search marketing being left on the table? appeared first on Search Engine Land.

Original Source http://searchengineland.com/free-money-can-used-local-search-marketing-left-table-262187

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